Freylon MediaUK · US · Germany · Asia
The UK's award-winning family travel brand

UK Media Kit 2026 / 27

Where affluent families plan their next adventure.

A multi-platform family travel brand spanning an SEO-driven website, a premium UK print magazine, engaged social channels and a 180K email audience, built to inspire, influence and convert.

Family on the beach
Family Traveller
250K
Monthly website users
1M+
Social audience
180K
Email subscribers
5M+
Monthly ad impressions
N°01  /  Global reach

Our audience at a glance

A highly engaged audience of affluent families actively planning their next trip, not just dreaming about it. Brand-aware and experience-focused, these parents shape travel decisions around their children aged 0 to 15.

Global websites · four editions
Our audience at a glance
250K
Monthly website users
500K+
Monthly sessions
1M+
Social audience
180K
Email subscribers
5M+
Monthly ad impressions
8
Pages per session
2.3 min
Avg dwell time
70%
Mobile-first audience
N°02  /  Our audience

Affluent parents, actively booking

Female readership68%
Household income£150k+
ChildrenAged 0 – 15
MindsetActive trip-planners
Aerial cove
Where affluent families go next
N°03  /  Our multi-platform ecosystem

Six ways to reach families

One integrated, award-winning ecosystem, spanning digital, print, social, email and events, across UK, USA, Canada and Asia editions.

“Our readers trust us to guide them to their next great family adventure. Your brand will sit alongside curated editorial written by top travel writers, including insider tips, holiday inspiration and break-out best lists.”

N°04  /  In print

Premium print, nationally distributed

Luxury family hotel
Best Family Hotels of the World
Family Traveller Magazine

The only UK family travel magazine in print

Bi-annual, premium editorial for a targeted readership. Two editions a year, Nov to Apr and May to Oct, each 30,000 print.

Read the current issue ↗
National distribution
WHSmith TravelWaitroseMarks & SpencerIndependent SchoolsFamily Traveller Live ↗
Magazine rates · UK print
Presenting Partner£40,000
Covers£6,000
Double-page spread£6,000
Single page£3,000
AdvertorialSupplement+20%
Bookazine rates · Best Family Hotels
Listings, single page£1,500
Listings, double-page spread£2,500
Premium single page£2,500
Premium double-page spread£4,000
Covers£6,000
N°05  /  Digital & social

Digital packages

Reach affluent, ready-to-book families across website, email and social. Every sponsored article includes 5,000 guaranteed page views with paid and organic social targeting. Digital packages run as 3-month campaigns.

Package 1
£3,500
per month
  • 1× sponsored content article per month
  • 5,000 guaranteed page views, paid & organic social
  • 1× editorial email mention per month
Package 2
£5,000
per month
  • 1× sponsored content article per month
  • 5,000 guaranteed page views, paid & organic social
  • 2× editorial email mentions per month
  • 1× solus email to 180K subscribers per month
Package 3
£7,500
per month
  • 1× sponsored content article per month
  • 5,000 guaranteed page views, paid & organic social
  • 2× editorial email mentions per month
  • 1× solus email to 180K subscribers per month
  • 1× Deal of the Week placement per month
  • 1× one-week homepage takeover per month
Deals page campaign · 1-month tenancy
£5,000 per month
  • 4-week placement on the Deals page, first week as Deal of the Week
  • 1× deals round-up content article
  • 1× deal mention in the weekly editorial newsletter
  • 2× solus emails to 180K subscribers (new Deal of the Week email and last chance deal email)
Family skiing
Every season, every age
Pick & mix
Sponsored content article
£3,500

Per article. Organic and paid social promotion, with 5,000 guaranteed page views.

Solus email
£3,500

To 180,000 subscribers. Average open rate 24%.

Competition package
£4,000

Organic and paid social, email, plus opt-in data share.

Let's work together

Let's plan your next campaign.

Tell us your goals and we'll build a package across print, digital, social and email to reach affluent families at the moment they're booking.

Get in touch →